"Why my mother never threw anything out" the effect of product freshness on consumption.

"Why my mother never threw anything out" the effect of product freshness on consumption.

Sonraí bibleagrafaíochta
Foilsithe in:Journal of consumer research V. 36, 1-4 (2009).
Príomhchruthaitheoir: Sen, Sankar
Formáid: Alt
Teanga:English
Ábhair:
Consumption.
Consumer behavior.
Perishable goods.
Variance analysis.