Crafting and executing strategy the quest for competitive advantage : concepts and cases

Crafting and executing strategy the quest for competitive advantage : concepts and cases

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Bibliografske podrobnosti
Glavni avtor: Thompson, Arthur A. 1940-
Drugi avtorji: Strickland, A. J. (Alonzo J.), Gamble, John (John E.)
Format: Knjiga
Jezik:English
Izdano: Boston McGraw-Hill/Irwin c2010.
Izdaja:17th ed.
Teme:
Strategic planning.
Strategic planning > Case studies.