Differentiate or die survival in our era of killer competition

Differentiate or die survival in our era of killer competition

Detalhes bibliográficos
Autor principal: Trout, Jack
Outros Autores: Rivkin, Steve 1947-
Formato: Livro
Idioma:English
Publicado em: Hoboken, N.J. Wiley c2008.
Edição:2nd ed.
Assuntos:
Advertising > Brand name products.
Brand name products.
Competition.