Basic marketing a marketing strategy planning approach

Detalles Bibliográficos
Autor Principal: Perreault, William D.
Outros autores: Cannon, Joseph P., McCarthy, E. Jerome
Resource Type: Libro
Idioma:English
Publicado: Boston McGraw-Hill Irwin c2009.
Edición:17th ed.
Subjects:

UP Cesar E.A. Virata School of Business (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
B-36978 HF 5415 / M223 2009 Regular Circulation On-Shelf