Kotler, P., Keller, K. L., & James, S. W. (2009). A framework for marketing management (4th ed.). Pearson Prentice Hall.
Chicagoスタイル(17版)引用形式Kotler, Philip, Kevin Lane Keller, , Stuart W. James. A Framework for Marketing Management. 4th ed. Upper Saddle River, N.J: Pearson Prentice Hall, 2009.
MLA(9版)引用形式Kotler, Philip, et al. A Framework for Marketing Management. 4th ed. Pearson Prentice Hall, 2009.
警告: この引用は必ずしも正確ではありません.