APA (7th ed.) Citation

Smith, B. D., & Raspin, P. G. (2008). Creating market insight: How firms create value from market understanding. Wiley.

Chicago Style (17th ed.) Citation

Smith, Brian D., and Paul G. Raspin. Creating Market Insight: How Firms Create Value from Market Understanding. Chichester, England: Wiley, 2008.

MLA (9th ed.) Citation

Smith, Brian D., and Paul G. Raspin. Creating Market Insight: How Firms Create Value from Market Understanding. Wiley, 2008.