International marketing strategy analysis, development, and implementation

International marketing strategy analysis, development, and implementation

Bibliografski detalji
Glavni autor: Doole, Isobel L.
Daljnji autori: Lowe, Robin 1945-
Format: Knjiga
Jezik:English
Izdano: Australia South-Western Cengage Learning 2008
Izdanje:5th ed.
Teme:
Export marketing > Management.
Export marketing > Management > Case studies.