Design development practices of selected local retail companies of ready-to-wear apparel
At point-of sale, the customers' attention is drawn to the aesthetic appeal of a particular style. Design development is the process of creating new styles for an apparel line (Frings, 1999). It involves research on fashion trends, color, and fabric and trim; the conceptualization of a design i...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis |
| Language: | English |
| Published: |
2005.
|
| Subjects: |