Marketing for nonprofit organizations

Marketing for nonprofit organizations

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Bibliographic Details
Main Author: Kotler, Philip
Format: Book
Language:English
Published: Englewood Cliffs, N.J. Prentice-Hall c1982
Edition:2nd ed.
Series:The Prentice-Hall series in marketing
Subjects:
Nonprofit organizations > United States > Marketing.
Nonprofit organizations > United States > Marketing > Case studies.