Marketing for hospitality and tourism

Marketing for hospitality and tourism

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Bibliografske podrobnosti
Glavni avtor: Kotler, Philip
Drugi avtorji: Bowen, John, Makens, James C.
Format: Knjiga
Jezik:English
Izdano: Upper Saddle River, N.J. Pearson/Prentice Hall c2006.
Izdaja:4th international ed.
Teme:
Hospitality industry > Marketing.
Tourism > Marketing.