APA citiranje

Payne, A. (1996). Relationship marketing for competitive advantage: Winning and keeping customers. Butterworth.

Chicago Style (17th ed.) Citation

Payne, Adrian. Relationship Marketing for Competitive Advantage: Winning and Keeping Customers. Oxford: Butterworth, 1996.

MLA citiranje

Payne, Adrian. Relationship Marketing for Competitive Advantage: Winning and Keeping Customers. Butterworth, 1996.