Marketing management analysis, planning and control

Marketing management analysis, planning and control

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Xehetasun bibliografikoak
Egile nagusia: Kotler, Philip
Formatua: Liburua
Hizkuntza:English
Argitaratua: Englewood Cliffs, N. J. Prentice-Hall c1976.
Edizioa:3rd ed.
Gaiak:
Marketing management.