The 22 immutable laws of branding how to build a product or service into a world-class brand

The 22 immutable laws of branding how to build a product or service into a world-class brand

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Bibliografische gegevens
Hoofdauteur: Ries, Al
Andere auteurs: Ries, Laura
Formaat: Boek
Taal:English
Gepubliceerd in: New York Harper Collins 1998.
Onderwerpen:
Brand name products > Management.