Services marketing in Asia managing people, technology, and strategy

Services marketing in Asia managing people, technology, and strategy

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Manylion Llyfryddiaeth
Awduron Eraill: Lovelock, Christopher H.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Singapore Pearson/Prentice Hall 2005.
Rhifyn:2nd ed.
Pynciau:
Service industries > Marketing. > Asia.
Professions > Marketing. > Asia.