Brand sense build powerful brands through touch, taste, smell, sight, and sound

Détails bibliographiques
Auteur principal:	Lindstrom, Martin 1970-
Format:	Livre
Langue:	English
Publié:	New York Free Press c2005.
Sujets:	Brand name products. Business names. Advertising > Brand name products. Advertising > Psychological aspects. Senses and sensation.