Brand sense build powerful brands through touch, taste, smell, sight, and sound

Brand sense build powerful brands through touch, taste, smell, sight, and sound

Bibliographic Details
Main Author: Lindstrom, Martin 1970-
Format: Book
Language:English
Published: New York Free Press c2005.
Subjects:
Brand name products.
Business names.
Advertising > Brand name products.
Advertising > Psychological aspects.
Senses and sensation.