Crossing the chasm marketing and selling high-tech products to mainstream customers

Crossing the chasm marketing and selling high-tech products to mainstream customers

सभी संस्करण दिखाएं (2)
ग्रंथसूची विवरण
मुख्य लेखक: Moore, Geoffrey A. 1946-
स्वरूप: पुस्तक
भाषा:English
प्रकाशित: Oxford Capstone c1999.
संस्करण:2nd ed.
विषय:
Selling > High technology.
High technology > Marketing.
Technological innovations > Marketing.