Cita APA (7a ed.)

Moore, G. A. (1991). Crossing the chasm: Marketing and selling high-tech products to mainstream customers. HarperBusiness.

Cita Chicago Style (17a ed.)

Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers. New York: HarperBusiness, 1991.

Cita MLA (9a ed.)

Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers. HarperBusiness, 1991.