Focus groups a practical guide for applied research

The highly acclaimed first edition of Richard Krueger's Focus Groups has become the standard introduction to this widely used technique. Retaining its focus on applied research and its step-by-step approach to planning and conducting a successful focus group, this new edition has been expanded...

Täydet tiedot

Bibliografiset tiedot
Päätekijä: Krueger, Richard A. (Tekijä)
Aineistotyyppi: Kirja
Kieli:English
Julkaistu: Thousand Oaks, California Sage Publications [1994]
Painos:Second edition.
Aiheet: