The market orientation of R & D ; a recommendation for minimizing new product risk.
| Prif Awdur: | |
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| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
New York
American Management Association
Research and Development. Management bulletin 72.
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| Cyfres: | American Management Association. Management bulletin 72
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| Pynciau: |