Promotion and marketing for broadcasting, cable and the web

Promotion and marketing for broadcasting, cable and the web

Bibliografiske detaljer
Andre forfattere: Eastman, Susan Tyler, Klein, Robert A. 1928-, Ferguson, Douglas A.
Format: Bog
Sprog:English
Udgivet: Boston Focal Press c2002.
Udgivelse:4th ed.
Fag:
Television broadcasting > Marketing.
Radio broadcasting > Marketing.
Cable television > Marketing.