The handbook for focus group research

The handbook for focus group research

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Manylion Llyfryddiaeth
Prif Awdur: Greenbaum, Thomas L.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Thousand Oaks, Calif. Sage c1998.
Rhifyn:2nd ed.
Pynciau:
Marketing research.
Focused group interviewing.