Winning direct response advertising from print through interactive media

Winning direct response advertising from print through interactive media

Bibliografiset tiedot
Päätekijä: Throckmorton, Joan
Aineistotyyppi: Kirja
Kieli:English
Julkaistu: Lincolnwood, Ill. NTC Busines Books c1997.
Painos:2nd ed.
Aiheet:
Advertising, Direct-mail.
Direct marketing.