Marketing and consumer research in the public interest

Marketing and consumer research in the public interest

Manylion Llyfryddiaeth
Awduron Eraill: Hill, Ronald Paul
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Thousand Oaks, Calif. Sage Publications c1996.
Pynciau:
Marketing research > Social aspects.
Advertising > Social aspects.
Consumer behavior.
Consumer education.
Public interest.