Advertising reach and frequency maximizing advertising results through effective frequency

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: McDonald, Colin (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Lincolnwood, Illinois NTC Business Books [1996]
Eagrán:Second Edition.
Ábhair: