Postmodern consumer research the study of consumption as text

Postmodern consumer research the study of consumption as text

Detalhes bibliográficos
Autor principal: Hirschman, Elizabeth
Autor Corporativo: Association for Consumer Research (U.S.)
Outros Autores: Holbrook, Morris B.
Formato: Livro
Idioma:English
Publicado em: Newbury Park, Calif. Sage Publications c1992.
Assuntos:
Consumers > Research.
Knowledge, Theory of > History.