Persuasive communication campaigns

Bibliografiska uppgifter
Huvudupphovsman:	Pfau, Michael
Övriga upphovsmän:	Parrott, Roxanne
Materialtyp:	Bok
Språk:	English
Publicerad:	Boston Allyn and Bacon c1993.
Ämnen:	Advocacy advertising. Advertising campaigns. Campaign speeches. Communication. Electioneering. Persuasion (Psychology)