Persuasive communication campaigns

Библиографические подробности
Главный автор:	Pfau, Michael
Другие авторы:	Parrott, Roxanne
Формат:	‌
Язык:	English
Опубликовано:	Boston Allyn and Bacon c1993.
Предметы:	Advocacy advertising. Advertising campaigns. Campaign speeches. Communication. Electioneering. Persuasion (Psychology)