Persuasive communication campaigns

Podrobná bibliografie
Hlavní autor:	Pfau, Michael
Další autoři:	Parrott, Roxanne
Médium:	Kniha
Jazyk:	English
Vydáno:	Boston Allyn and Bacon c1993.
Témata:	Advocacy advertising. Advertising campaigns. Campaign speeches. Communication. Electioneering. Persuasion (Psychology)