Was there a pepsi generation before pepsi discovered itn youth-based segmentation in marketing

Chi tiết về thư mục
Tác giả chính:	Hollander, Stanley C.
Tác giả khác:	Germain, Richard
Định dạng:	Sách
Ngôn ngữ:	English
Được phát hành:	Lincolnwood, Ill. NTC Business Books c1992.
Những chủ đề:	Market segmentation > History. > United States. Advertising > History. > United States. Marketing > History. > United States. Youth as consumers > History. > United States.