Business to business advertising a marketing management approach

書目詳細資料
主要作者:	Patti, Charles H.
其他作者:	Hartley, Steven W., Kennedy, Susan L.
格式:	圖書
語言:	English
出版:	Lincolnwood, Ill. NTC Business Books c1991.
主題:	Advertising, Industrial. Industrial marketing > Management.