Winning direct response advertising how to recognize it, evaluate it, inspire it, create it

Winning direct response advertising how to recognize it, evaluate it, inspire it, create it

Bibliografiska uppgifter
Huvudupphovsman: Throckmorton, Joan
Materialtyp: Bok
Språk:English
Publicerad: Englewood Cliffs, N.J. Prentice-Hall c1986.
Ämnen:
Advertising, Direct-mail.
Direct marketing.