Winning direct response advertising how to recognize it, evaluate it, inspire it, create it

Winning direct response advertising how to recognize it, evaluate it, inspire it, create it

Bibliografske podrobnosti
Glavni avtor: Throckmorton, Joan
Format: Knjiga
Jezik:English
Izdano: Englewood Cliffs, N.J. Prentice-Hall c1986.
Teme:
Advertising, Direct-mail.
Direct marketing.