Winning direct response advertising how to recognize it, evaluate it, inspire it, create it

Winning direct response advertising how to recognize it, evaluate it, inspire it, create it

Manylion Llyfryddiaeth
Prif Awdur: Throckmorton, Joan
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Englewood Cliffs, N.J. Prentice-Hall c1986.
Pynciau:
Advertising, Direct-mail.
Direct marketing.