Tested advertising methods

Tested advertising methods

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Detalles Bibliográficos
Autor Principal: Caples, John (Author)
Outros autores: Ogilvy, David (Author of introduction, etc.)
Formato: Libro
Idioma:English
Publicado: Englewood Cliffs, N.J. Prentice-Hall, Inc. [1974]
Edición:Fourth Edition
Subjects:
Advertising.