Planning, implementing, and evaluating targeted communication programs a manual for business communicators

Dettagli Bibliografici
Autore principale:	Selnow, Gary W.
Altri autori:	Crano, William D. 1942-
Natura:	Libro
Lingua:	English
Pubblicazione:	New York Quorum Books c1987.
Soggetti:	Communication in management > United States. Advertising media planning > United States. Mass media > Audiences. > United States.