Effective communications and advertising for financial institutions

Dettagli Bibliografici
Autore principale:	Burns, Thomas J. 1942-
Natura:	Libro
Lingua:	inglese
Pubblicazione:	Englewood Cliffs, N.J. Reston Books c1986.
Soggetti:	Bank marketing. Advertising > Banks and banking. Communication in personnel management. Public relations > Banks and banking.