Reuijl, J. C. (1982). On the determination of advertising effectiveness: An empirical study of the German cigarette market. Kluwer-Nijhoff Pub.
Chicagoスタイル(17版)引用形式Reuijl, Jan C. On the Determination of Advertising Effectiveness: An Empirical Study of the German Cigarette Market. Boston: Kluwer-Nijhoff Pub, 1982.
MLA(9版)引用形式Reuijl, Jan C. On the Determination of Advertising Effectiveness: An Empirical Study of the German Cigarette Market. Kluwer-Nijhoff Pub, 1982.
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