How children learn to buy the development of consumer information-processing skills

Bibliographic Details
Main Author:	Ward, Scott 1942
Other Authors:	Wackman, Daniel B., Wartella, Ellen
Format:	Book
Language:	English
Published:	Beverly Hills, Calif. Sage Pub. 1977.
Series:	People and communication v. 1
Subjects:	Youth as consumers. Television and children. Television advertising.