Cases in advertising and communications management

Cases in advertising and communications management

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Dades bibliogràfiques
Autor principal: Greyser, Stephen A.
Format: Llibre
Idioma:English
Publicat: Englewood Cliffs, N.J. Prentice-Hall [c1972].
Matèries:
Advertising > Management > Case studies. > United States.
Advertising > Communication systems > Case studies. > United States.