Management, marketing and promotion of library services based on statistics, analyses and evaluation

Management, marketing and promotion of library services based on statistics, analyses and evaluation

Bibliographische Detailangaben
Weitere Verfasser: Flaten, Trine Kolderup
Format: Buch
Sprache:English
Veröffentlicht: Munchen K.G. Saur 2006.
Schriftenreihe:IFLA Publications 120 / 121
Schlagworte:
Libraries > marketing.
Public relations > Information services.
Libraries > public relations.
Advertising > Information services.