Management, marketing and promotion of library services based on statistics, analyses and evaluation

Management, marketing and promotion of library services based on statistics, analyses and evaluation

Sonraí bibleagrafaíochta
Rannpháirtithe: Flaten, Trine Kolderup
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Munchen K.G. Saur 2006.
Sraith:IFLA Publications 120 / 121
Ábhair:
Libraries > marketing.
Public relations > Information services.
Libraries > public relations.
Advertising > Information services.