Management, marketing and promotion of library services based on statistics, analyses and evaluation

Management, marketing and promotion of library services based on statistics, analyses and evaluation

Библиографические подробности
Другие авторы: Flaten, Trine Kolderup
Формат: ‌
Язык:English
Опубликовано: Munchen K.G. Saur 2006.
Серии:IFLA Publications 120 / 121
Предметы:
Libraries > marketing.
Public relations > Information services.
Libraries > public relations.
Advertising > Information services.