Management, marketing and promotion of library services based on statistics, analyses and evaluation

Management, marketing and promotion of library services based on statistics, analyses and evaluation

Manylion Llyfryddiaeth
Awduron Eraill: Flaten, Trine Kolderup
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Munchen K.G. Saur 2006.
Cyfres:IFLA Publications 120 / 121
Pynciau:
Libraries > marketing.
Public relations > Information services.
Libraries > public relations.
Advertising > Information services.