Mastering data mining the art and science of customer relationship management

Mastering data mining the art and science of customer relationship management

書目詳細資料
主要作者: Berry, Michael J. A.
其他作者: Linoff, Gordon
格式: 圖書
語言:English
出版: New York Wiley Computer Pub. c2000.
主題:
Marketing > Data processing.
Data mining.
Business enterprises > Computer networks > Management.