Mastering data mining the art and science of customer relationship management

Mastering data mining the art and science of customer relationship management

Библиографические подробности
Главный автор: Berry, Michael J. A.
Другие авторы: Linoff, Gordon
Формат: ‌
Язык:English
Опубликовано: New York Wiley Computer Pub. c2000.
Предметы:
Marketing > Data processing.
Data mining.
Business enterprises > Computer networks > Management.