Berry, M. J. A., & Linoff, G. (2000). Mastering data mining: The art and science of customer relationship management. Wiley Computer Pub.
Cita Chicago (17th ed.)Berry, Michael J. A., i Gordon Linoff. Mastering Data Mining: The Art and Science of Customer Relationship Management. New York: Wiley Computer Pub, 2000.
Cita MLA (9th ed.)Berry, Michael J. A., i Gordon Linoff. Mastering Data Mining: The Art and Science of Customer Relationship Management. Wiley Computer Pub, 2000.
Atenció: Aquestes cites poden no estar 100% correctes.