Market-led strategic change aguide to transforming the process of going to market

Market-led strategic change aguide to transforming the process of going to market

Bibliografske podrobnosti
Glavni avtor: Piercy, Nigel F.
Format: Knjiga
Jezik:English
Izdano: Oxford Butterworth Heinemann 2002.
Izdaja:3rd ed.
Teme:
Marketing > Management.