Cases in global marketing strategies

Cases in global marketing strategies

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Detalles Bibliográficos
Autor Principal: Jeannet, Jean-Pierre
Outros autores: Hennessey, H. David
Formato: Libro
Idioma:English
Publicado: Boston Houghton Mifflin 2002.
Edición:5th ed.
Subjects:
Export marketing > Management.
Export marketing > Management > Case studies.