Consumer behavior implications for marketing strategy

Consumer behavior implications for marketing strategy

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Xehetasun bibliografikoak
Egile nagusia: Hawkins, Del I.
Beste egile batzuk: Best, Roger J., Coney, Kenneth A.
Formatua: Liburua
Hizkuntza:English
Argitaratua: Chicago Irwin c1995.
Edizioa:6th ed.
Gaiak:
Consumer behavior > United States.
Consumer behavior > United States > case studies.
Market surveys > United States > Case studies.
Market surveys > United States.