Schmitt, B., Simonson, A., & Peters, T. (1997). Marketing aesthetics: The strategic management of brands, identity, and image. The Free Press.
Chicago Style (17. basım) AtıfSchmitt, Bernd, Alex Simonson, ve Tom Peters. Marketing Aesthetics: The Strategic Management of Brands, Identity, and Image. New York, NY: The Free Press, 1997.
MLA (9th ed.) AtıfSchmitt, Bernd, et al. Marketing Aesthetics: The Strategic Management of Brands, Identity, and Image. The Free Press, 1997.
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