Corporate social responsibility doing the most good for your company and your cause

Corporate social responsibility doing the most good for your company and your cause

Detalles Bibliográficos
Autor principal: Kotler, Philip
Otros Autores: Lee, Nancy 1932-
Formato: Libro
Lenguaje:English
Publicado: Hoboken, N.J. Wiley 2005.
Materias:
Social responsibility of business.
Social marketing.
Corporations > Charitable contributions.
Corporate image.